CubaSí Website Read by AI

On July 17, CubaSí celebrated its 24th anniversary of promoting in cyberspace. For that reason, we went to Chat GPT5 looking for feedback, suggestions, and visions for the future.

-Do you know the CubaSí digital portal?

- Yes, I'm familiar with the CubaSí Portal, a Cuban digital media outlet managed by ETECSA, Cuba's state-owned telecommunications provider.

"It's a dynamic website, available primarily in Spanish (although it also offers content in English), that provides up-to-date information on cultural, political, educational, economic, and national and international events.

"CubaSí has been one of the first websites in Cuba to adopt multimedia tools, working with a small but active editorial team that publishes news constantly and immediately.

"The website defines itself as a defender of the country's truth, aligned with the Cuban Revolution, with a narrative that emphasizes national sovereignty, dignity, and resilience.

"It has an active presence on platforms such as Instagram, Twitter/X, and Facebook, where it disseminates news, interviews, videos, and multimedia content."

-What do you consider to be its main successes and its main challenges?

-The CubaSí portal has a series of clear strengths and, at the same time, faces significant challenges derived from both its nature and its media context.

"Main successes:

. Constant and up-to-date coverage: It publishes news frequently, making it a rapid source of information about Cuba from an official perspective.

. Broad thematic focus: It’s not limited to politics: it includes culture, sports, science, education, and international issues, which broadens its reach and appeal to different audiences.

. Multimedia integration: It uses photos, videos, infographics, and live broadcasts, which is valuable for capturing attention in a saturated digital environment.

National accessibility: Being linked to ETECSA and the Cuban portal infrastructure, it’s one of the easiest sites to access on the island, even with slow connections.

Editorial coherence: It keeps a clear and consistent ideological line, which strengthens its identity and positions it as a recognizable official media outlet.

Main challenges:

Limited public interaction: Although it’s on social media, real interaction and open debate are often limited or moderate.

Competition with alternative media: Independent digital media (inside and outside Cuba) attract audiences seeking different approaches, which fragments the audience.

Technological and connectivity restrictions: Despite being accessible on the island, the design and loading speed could be improved for users with slow mobile phones or networks.

Attracting young audiences: Maintaining relevance among young audiences, accustomed to TikTok, Instagram Reels, and more interactive formats, is a challenge.

To summarize it in one sentence: CubaSí shines as an agile, multimedia official platform, and its challenge is to continue expanding its credibility and engagement with its audience in a diverse and demanding media ecosystem.

-How do you imagine CubaSí when it reaches its 25th anniversary?

-I imagine it with substantial changes for the better: more agile and mobile-first, meaning fast loading even in areas with limited connectivity; with a design optimized for smartphones, which are already the main gateway to information in Cuba.

-Also with greater diversity of content and voices, including an expansion of public service topics (everyday economics, health, technology), and the inclusion of interviews with experts, creators, and citizens with varied perspectives, although always within its editorial framework.

"It could have a consolidated multimedia production with video coverage, podcasts, and short documentary series, as well as greater use of data and infographics as a signature.

"This signature could feature interactive visualizations and graphics that better explain the information and a specialization in "explained news" that delve deeper and provide context.

"In addition, it will have increasingly fluid integration between the website's content and social media to keep the audience engaged.

"This more interactive relationship with the audience could include surveys, open questions, and responses to comments as a regular practice, and moderated spaces for citizen participation, contributing stories and input to the outlet.

"In other words, CubaSí at its 25 should be recognized in the Cuban digital media ecosystem as a modern, versatile, and accessible official outlet, with a strong visual identity, high digital interaction, and a catalog of formats that connects it to both young Cubans and international readers."

-What would be the GPT chat's congratulatory message upon your 25th birthday?

-A quarter of a century doesn't come around every day. CubaSí has witnessed and narrated a constantly changing Cuba, combining history, culture, and current events in its own voice.

"May this anniversary be not only a celebration of what has been achieved, but also a motivation to continue growing, innovating, and getting ever closer to your readers. Here's to 25 more years of telling the story of Cuba!"

Translated by Amilkal Labañino / CubaSí Translation Staff